As a crypto analyst who's seen three market cycles, I've learned to spot when traditional finance meets DeFi in interesting ways. Eyenovia's recent $50 million pivot into Hyperliquid's HYPE token isn't just another corporate crypto gamble - it's a case study in how struggling public companies are using blockchain as a second act. In this piece, we'll break down the anatomy of this 'HyperStrategy', examine why a failing eye care company is betting bigger than its market cap on crypto, and what Hyunsu Jung's unconventional background brings to this high-stakes experiment. Spoiler: it involves more math than memes (but we'll sneak in both).